https://www.invesdor.com/en/pitches/1018
Vici iGAMING is a Swedish holding company with full ownership of Vici iGAMING Operations Ltd based in Malta. The Company was founded by people with extensive experience and past successes in digital entrepreneurship, the iGaming industry, and the financial industry. The company is at the forefront of the modern affiliate industry and optimizes lead generation for iGaming operators. The business consists of generating organic traffic of potential online players on affiliate websites, where visitors take part of marketing material from iGaming operators who are customers of the Company. These corporate customers, in turn, pay the Company for this exposure. The traffic on the Company’s affiliate websites is generated by offering visitors unique game-related content in the form of top lists, bonus lists, news, reviews and a separate live streaming channel with game-related broadcasting several times a week.
In June 2018, the company initiated a comprehensive analysis of the affiliate market, began to build its first affiliate website during the fourth quarter of 2018 and launched it shortly thereafter in early 2019. To this website (www. toppcasinobonus.com), the Company has signed an affiliate agreement with iGaming operators Betsson, Kindred Group, LeoVegas as well as ComeOn and its brands Cherrycasino, Folkeautomaten, Mobilebet, Folkeautomaten, Norgespill.com and GetLucky. Vici iGAMING is currently in an expansive phase where they work intensively to enter new markets in Europe and build a high-performing network of affiliate websites.
We intend to list the Company’s share at Spotlight Stock Market within 8-12 months.As a result of this, we have engaged Spotlight Go public in order to make the Company more visible before a future listing and at the same time prepare Vici iGAMING for the regulations that apply to listed companies.
During the second quarter of 2019, Vici iGAMING will enter the markets in Finland, Sweden, Denmark, the UK, and the Netherlands. The company will also launch brands in France, Spain, and Italy during the second half of the year-
Osakkaat nyt
Shareholder Number of shares Votes/ capital
Norwegian Real Estate AS 2 250 000 90%
Sempervirens Invest AS 250 000 10%
Sum 2 500 000 100%
Financial goals Within a three-year period, the Company aims to generate sales of more than SEK 50 million, with an operating margin before depreciation exceeding 85%.
VICI IGAMING IN SUMMARY (SEK)
2019P 2020P 2021P
Income 180 000 10 082 772 54 233 500
Marketing costs -290 000 -1 350 000 -2 088 320
Personnel costs -2 595 000 -3 660 000 -3 660 000
Other operational costs -700 000 -1 160 000 -1 160 000
EBITDA -3 405 000 3 912 772 47 325 180
